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Terms and Conditions

1. Introduction and Acceptance

Welcome to the Magic Towns service (“Service”). These Terms and Conditions (“Terms”) govern your access to and use of the Service, including all content, data, and materials provided through our website and platforms. By accessing or using the Service in any way, you acknowledge that you have read, understood, and agree to be bound by these Terms. If you do not agree with these Terms, you must not use the Service. These Terms form a binding legal agreement between you and Content Ventures Limited, a company registered in Malta, which operates the Service. We serve a worldwide audience, and our Service is accessible globally; however, you are responsible for ensuring that your use of the Service complies with all laws applicable in your jurisdiction. Use of the Service is limited to individuals who are at least 18 years old (or the age of legal majority in your location) and who have the legal capacity to enter into agreements.

2. Description of Service

Our Service provides access to a curated collection of data, statistics, reports, and informational content across various industries and topics. The content we provide is either owned by us or licensed from third-party data providers for our commercial use. Where applicable, we hold licenses that permit us to use and display data within our Service. Please note that these licenses do not grant you any rights to reuse, republish, or redistribute the data or content outside of our Service without prior permission. The content is made available for your personal, non-commercial use only, under the terms described here. We strive to ensure the content is up-to-date and accurate, but it is provided for general information purposes and may not be tailored to your specific needs or circumstances. We do not guarantee that all data is complete, error-free, or appropriate for every purpose, and you should exercise your own judgment or seek professional advice where necessary when using our data.

3. Account Registration and Security

Access to certain features of the Service (such as full datasets, downloadable reports, or premium content) requires the creation of a user account and a paid subscription or one-time purchase, as detailed in Section 4. When you register an account, you agree to provide truthful, accurate, and current information about yourself. You must keep your login credentials confidential. Each account is for a single individual user only, and sharing account credentials or simultaneous logins by multiple people on one account is strictly prohibited. We reserve the right to monitor the usage of accounts (such as IP address, device login patterns, etc.) to detect unauthorized sharing[3]. If we reasonably suspect that your login has been shared or compromised, we may suspend or terminate your account to protect the security of the Service. You are responsible for all activities that occur under your account. If you become aware of any unauthorized use of your account or any breach of security, you must notify us immediately so we can take appropriate action.

4. Subscription Plans and One-Off Purchases

We offer two main types of paid access to our content: individual subscription plans and one-off content purchases.

  • Individual Subscriptions: An individual subscription grants you access to specified premium content on our Service for the duration of the subscription term (e.g. monthly or annual, as offered). All subscriptions are for individual use only and are non-transferable. We do not offer group or corporate shared subscriptions under these standard Terms – each authorized user must have their own subscription. Subscription fees are payable in advance and will typically automatically renew at the end of each term for a successive term of the same length, unless you cancel before the renewal date. We will notify you of the subscription pricing and renewal terms at the time of purchase, and you can also find details in your account settings. By subscribing, you authorize us to charge the applicable subscription fee to your provided payment method at each renewal until you cancel. If subscription pricing or terms change, we will provide you with notice in advance in accordance with Section 14 (Changes to Terms).
  • One-Off Purchases (Reports and Downloads): We may also offer certain data reports, research papers, or statistical datasets for a one-time purchase outside of a subscription. These are typically special reports or downloadable content not included in the regular subscription. When you purchase such content, you will generally pay a one-time fee and receive access (such as a download link or online access) to that specific item. Each purchased report or dataset is licensed for the purchaser’s personal use only – purchasing a report does not convey any broader rights to share or exploit the content. The purchase is not a recurring subscription charge (it is a one-off transaction). However, the content remains subject to the usage restrictions in these Terms (see Section 5).

Payment and Billing: All fees are stated in the applicable currency and are exclusive of any taxes (unless stated otherwise). You are responsible for paying any taxes or duties, such as VAT, that may apply. These are generally included in the price displayed at checkout. Payments will be processed via our authorized payment provider, Stripe. An updated version of our agreement with Stripe is available at this link. By providing a payment method, you represent that you are authorized to use that method and you authorize us (or our third-party payment processor) to charge the full amount of the fees to that payment method. If your payment method fails or is declined, we may suspend or revoke access to the paid content. In the case of automatic subscription renewals, you must ensure your payment information is up to date; if we cannot process payment and you do not rectify this, we may terminate your subscription at the end of the current paid term.

5. License to Use Content and Restrictions

5.1 Limited License for Personal Use:

Subject to your compliance with these Terms and payment (where applicable) of any applicable fees, we grant you a limited, non-exclusive, non-transferable license to access and use the content available on our Service for your personal use. This means you may view, use, and download the content for your own informational purposes. This license is for personal, non-commercial use only. For example, you may use our data for your own research, school projects, or internal business analysis. Personal use does not include any redistribution, republication, or exploitation of the content outside of viewing it on our Service for yourself.

5.2 No Redistribution or Reuse without Permission:

Unless you have our express prior written consent, you must not copy, reproduce, republish, upload, post, transmit, or distribute any part of the content or data provided by the Service on any other website, publication, or medium. Third-party reuse of our content or data is strictly prohibited without prior permission. Even if we have obtained a commercial license to use certain third-party data on our platform, that license does not extend to you as an end user for external reuse of the data. In other words, you are not authorized to extract and republish our data elsewhere simply by virtue of your subscription or purchase. If you wish to use any content from our Service beyond the personal use allowed here – for example, in a published report, on a website, or for any commercial purpose – you must contact us and obtain written permission or a separate licensing agreement first. We reserve the right to refuse such requests or to condition them on the payment of additional fees.

5.3 Prohibition on Derivative Uses and Data Mining:

You also agree not to engage in any of the following activities:

  1. Data Scraping or Mining: You may not use bots, crawlers, scripts, or other automated means to systematically extract data or other content from our Service. This includes using any software or technique aimed at harvesting data, scraping our web pages, or bypassing access controls.
  2. Building Databases/Services: You may not use content obtained from our Service to create a database, product, or service that competes with or derives its value from our data. For example, you cannot use our statistics to populate your own online data repository, or use our articles to develop any software program (including, but not limited to, any machine learning or AI model training) without permission.
  3. Modifying or Removing Notices: You must not remove, obscure, or alter any copyright, watermark, attribution, or other proprietary notices that are displayed on content from our Service. If content is provided with such notices (including citing the source of data), those should remain intact in any authorized use.
  4. Public Display: You may not display substantial portions of our content publicly (e.g., on a website, in a presentation or report distributed to others) without permission. Limited excerpts for commentary or academic citation may be acceptable under fair use or similar doctrines, but you should in all cases give proper credit to our Service and include a link or reference to the original content if allowed. (If you are unsure whether a particular use is permitted, please contact us for clarification.)

Violating these content use restrictions is a serious breach of these Terms and may result in immediate termination of your account (Section 13) and/or legal action. We take unauthorized use of our intellectual property very seriously.

5.4 Intellectual Property Ownership:

All content, data, software, and materials available on the Service are the property of Content Ventures Limited or our content suppliers and are protected by copyright, database rights, and other intellectual property laws. The compilation of all content on the Service (meaning the collection, arrangement, and assembly) is also our exclusive property. We (and our licensors) retain all rights, title, and interest in and to the Service and its content. Nothing in these Terms transfers any ownership of intellectual property to you. You are simply receiving a revocable license to access and use the materials under the conditions stated. Our trademarks, logos, and service marks (whether registered or unregistered) are our property. These Terms do not grant you any right or license to use any trademark, logo, or name of our company or any third-party provider, except as necessary to identify our Service in a factual manner.

6. User Conduct and Prohibited Activities

In using our Service, you agree to conduct yourself lawfully and respectfully. You must not misuse the Service or use it for any unlawful or unauthorized purpose. In addition to the content-specific restrictions above, you further agree that you will NOT:

  1. Violate or circumvent any laws, regulations, or our security measures when using the Service.
  2. Attempt to gain unauthorized access to any portion of the Service or any systems or networks related to the Service, such as by hacking, password “mining,” or any other illegitimate means.
  3. Probe, scan, or test the vulnerability of our website or servers, or breach any security or authentication measures.
  4. Interfere with or disrupt the Service or the servers/network providing the Service, for example by transmitting any worms, viruses, malware, or any code of a destructive nature.
  5. Engage in any activity that imposes an unreasonable or disproportionately large load on our infrastructure (e.g., sending automated queries or excessive requests).
  6. Use the Service to harass, stalk, abuse, or harm another person, or post or transmit any content that is unlawful, defamatory, or infringes any third-party rights (if applicable, e.g., in forums or comments).
  7. Impersonate any person or entity or falsely state or misrepresent your affiliation with any person or entity when communicating with us or in any Service-related interactions.
  8. Reverse engineer, decompile, or disassemble any software or features used in providing the Service, except to the extent allowed by law.

Violation of any of the above may lead to suspension or termination of your access as described in Section 13, and may also expose you to civil or criminal liability.

7. Privacy and Data Protection

Your privacy is important to us. Our Privacy Policy explains how we collect, use, and protect your personal data in accordance with applicable laws, including the EU General Data Protection Regulation (GDPR). By using the Service, you agree that we can process your information in accordance with our Privacy Policy. In summary, we will use your personal data to provide the Service (e.g., managing your account and payments), to communicate with you, and to improve our offerings, as detailed in the policy. We implement appropriate technical and organizational measures to safeguard your data. We do not sell your personal data to third parties. Because we serve a worldwide audience, your data may be stored or processed on servers located in different countries; however, we ensure that any international transfers comply with EU data protection requirements (for example, using standard contractual clauses or transferring to jurisdictions deemed adequate by the European Commission). For more information, please review our Privacy Policy. If you have any questions about your privacy or wish to exercise any of your data subject rights (such as access or deletion rights), please contact us via the contact information provided in the Privacy Policy.

8. Payment, Cancellation and Refund Policy

8.1 Billing Cycles and Auto-Renewal:

As noted in Section 4, subscriptions will renew automatically at the end of each subscription term by charging the then-current subscription fee to your payment method on file. You may cancel your subscription at any time through your account settings or by contacting our customer support. If you cancel, the cancellation will take effect at the end of your current paid term (you will retain access until that term expires). We do not typically offer prorated refunds for unused portions of a term except as required by law or explicitly provided in a promotion. It is your responsibility to cancel before renewal if you do not wish to continue your subscription; if you cancel after a renewal has been processed, you may be charged for that renewal period. However, you will still have access to the Service for the paid period even if you plan not to use it.

8.2 Introductory Trials or Promotions:

If we offer a free trial or introductory discounted period for new subscribers, we will clearly state the terms of the trial (duration, pricing after trial, etc.) at sign-up. Unless otherwise stated, at the end of a free trial we will begin billing your provided payment method for the subscription at the normal rate without further notice. If you do not wish to be charged, you must cancel the subscription before the trial ends. Only one free trial may be claimed per user. If we determine that you have already had a free trial or are ineligible, we may terminate the trial or charge you the standard rate (we will inform you if this is the case).

8.3 One-Off Purchases:

Payments for one-off content purchases (such as special reports or downloads) are due at the time of purchase. Once you have purchased such content and we have delivered it (for example, by providing a download link or access), the sale is final and non-refundable, except where a refund is required under consumer protection law or under an exceptional circumstance at our discretion (e.g., if the file was defective and we cannot provide a working replacement). We urge you to review the information about the report or dataset (such as a summary or sample) before purchasing, as one-off digital products are generally not returnable once accessed.

8.4 Consumer Rights and Cancellation (EU Customers):

If you are a consumer (not a business) residing in the European Union or a similar jurisdiction that provides statutory “cooling-off” cancellation rights for online contracts, you generally have the right to cancel a purchase of a digital service or content within 14 days from the date of purchase. However, please note that this 14-day cooling-off period can be waived for digital content. In accordance with EU consumer laws, if you purchase a subscription or digital content from us and request immediate access, you will be asked to provide your express consent to begin the service immediately and acknowledge that you will lose the right to withdraw once the service/content is fully delivered. This is because our Service involves providing digital content that is not supplied on a tangible medium, and the law permits the seller to disable the normal cancellation right once the consumer has agreed to early performance of the contract.

For one-off purchases of digital content (like a PDF report download), by downloading or accessing the content you similarly agree that the performance has begun and you lose the right of withdrawal. If you do not want to lose this right, do not download or access the content and contact us immediately to cancel your purchase. Once the download/access has occurred, we consider the digital content “delivered” and cancellation is no longer available.

This does not affect any statutory guarantees of quality or conformity for digital content – for example, if the content is defective or not as described, you may have remedies such as having the content replaced or getting a refund as appropriate. We will honor all obligations under applicable consumer protection laws.

8.5 Refunds:

Except as explicitly provided in these Terms or required by law, payments are non-refundable. We believe our subscribers derive substantial value from our content, and a lot of value can be obtained immediately upon access (e.g., downloading data, reading reports). Therefore, outside of the legal rights described above or special guarantees we may offer, we typically do not offer refunds for subscriptions that have already started or for one-off digital products that have been accessed. If you believe special circumstances apply to your case, you can contact customer support, and we will review requests on a case-by-case basis, but we make no guarantee of any refund beyond what the law requires. If we do issue a courtesy refund in any situation, that does not mean we waive our rights in other situations. Also note that refund of a subscription or purchase will generally result in termination of your access to the related content.

9. Disclaimers of Warranties

The Service and all content provided through it are offered on an “as is” and “as available” basis. To the fullest extent permitted by applicable law, Content Ventures Limited disclaims all warranties, express or implied, regarding the Service and its content. This includes, but is not limited to: warranties of merchantability, fitness for a particular purpose, title, non-infringement, and any warranties arising out of course of dealing or usage of trade. We do not warrant that the Service will be uninterrupted, error-free, or completely secure. We do not guarantee that the data or content provided is absolutely accurate, complete, or up-to-date. While we endeavor to correct any errors or omissions once identified, we make no warranty as to the accuracy or reliability of any information obtained through the Service. You acknowledge that data, by its nature, may be subject to revision, updates, or corrections, and there may be a time lag in updating our content. Use of the Service is at your own risk. No advice or information (whether oral or written) obtained from us or through the Service shall create any warranty not expressly stated in these Terms.

If you are a consumer with rights in a jurisdiction that does not allow the exclusion of certain warranties, some of the above disclaimers may not apply to you. In such cases, the scope and duration of any required warranty will be the minimum permitted under applicable law.

10. Limitation of Liability

To the fullest extent permitted by law, in no event will Content Ventures Limited or its affiliates, officers, employees, agents, or licensors be liable for any indirect, incidental, consequential, special, punitive, or exemplary damages whatsoever arising out of or in connection with your use of (or inability to use) the Service or the content. This includes, without limitation, damages for loss of profits, loss of data, business interruption, computer damage, or other commercial or personal damages or losses, even if we have been advised of the possibility of such damages.

Our total cumulative liability for any claims arising out of or relating to these Terms or the Service shall not exceed the amount actually paid by you to us for the Service in the twelve (12) months preceding the event giving rise to the liability (or, if you have not paid us for the use of any Service, then our liability will be zero).

Nothing in these Terms excludes or limits our liability for losses that cannot be lawfully excluded or limited under applicable law. This means that in certain jurisdictions, certain liability limitations may not apply to you. For example, some countries do not allow the exclusion of liability for death or personal injury caused by negligence, for fraud, or for gross negligence. Also, the laws of some jurisdictions may not allow the exclusion of certain damages or the limitation of liability in consumer contracts. In such cases, our liability will be limited to the smallest degree permitted by law.

You agree that any claim or cause of action arising out of your use of the Service or these Terms must be filed within one (1) year after such claim or cause of action arose, or else it will be permanently barred (this time limit may not apply in some jurisdictions, in which case the shortest legally enforceable limitation period will apply).

11. Third-Party Content and Links

Our Service may include content provided by third parties (for example, data obtained from public sources or licensed from partners, or commentary provided by freelance contributors) and may also include links to third-party websites or services for your convenience (such as references or citations to data sources, or advertisements). Any third-party content or links are provided solely for informational purposes or convenience and do not signify endorsement or verification by us. We do not have control over third-party sites or content and thus cannot be responsible for their availability, accuracy, or legality. If you click a third-party link, you do so at your own risk, and your use of third-party websites will be governed by the terms of those third parties, not these Terms.

If our Service includes any opinions or analysis by third-party contributors, those views belong to the respective authors and do not necessarily reflect our own. While we strive to ensure third-party data we display is credited and used lawfully (we maintain licenses or permissions as needed for our use), we are not liable for any issues arising from third-party provided information beyond our obligation to remove or correct content that we find to be infringing or incorrect when brought to our attention. If you believe some content on our Service infringes your rights or is posted without authorization, please notify us via the contact information in Section 16.

12. Modifications, Suspension and Termination of Service

We reserve the right to modify, suspend, or discontinue any part of the Service at any time. We are continuously improving and updating our offerings, so we may add or remove features, databases, or content. We will endeavor to give you reasonable notice (such as via email or a notice on our site) of any major changes that negatively impact the Service you receive, but we are not obligated to provide notice for minor changes or features in beta. If you are dissatisfied with any changes to the Service, your sole remedy is to cancel your subscription or cease using the Service. We also reserve the right to suspend or terminate your access to the Service (or any portion thereof) at any time if we reasonably believe that you have violated these Terms or are misusing the Service. In most cases of suspected minor violations, we will provide you with a warning and an opportunity to correct the issue, but for serious or repeated violations we may disable access immediately. Termination or suspension of an account for breach does not entitle you to any refund. If we terminate your account, these Terms shall also terminate, except for provisions that by their nature should survive (such as intellectual property rights, disclaimers, and limitations of liability, which will remain in effect).

You have the right to terminate your account at any time if you no longer wish to use the Service. You may do so by following the instructions on your account page or contacting customer support. Terminating your account will end your access to any content behind a login, though it will not automatically trigger any refund (see Section 8 for our refund policy). We may maintain archival copies of your account information and usage as required by law or for legitimate business purposes (as outlined in our Privacy Policy).

13. Changes to These Terms

We may revise or update these Terms from time to time, especially as our Service evolves or as legal requirements change. When we update the Terms, we will change the “Last Updated” date at the top or bottom of the Terms document. For significant changes, we will also provide a more prominent notice, such as an email to subscribers or a pop-up notice upon login, to inform you of the updates. Your continued use of the Service after updated Terms have been posted (and after any applicable notice period) will constitute your acceptance of the revised Terms. If you do not agree to the new Terms, you must stop using the Service and, if applicable, cancel your subscription. In such a case, you may be entitled to a prorated refund if you have prepaid and the change adversely affects you in a material way (this will be determined in accordance with applicable law and on a case-by-case basis). Always ensure you read any updated Terms. We will not make changes that have a retroactive negative effect on your rights unless required to by law (and in such case, we will notify affected users to the extent possible).

14. Governing Law and Jurisdiction

These Terms and any dispute or claim arising out of or in connection with them or the use of the Service are governed by and construed in accordance with the laws of Malta, subject to any applicable overriding consumer protection laws in your country of residence. This choice of law means that, as far as legally possible, the laws of Malta will govern the interpretation and enforcement of these Terms and the resolution of any disputes. However, if you are a consumer in the European Union or another jurisdiction with consumer laws that cannot be waived by contract, you will retain the benefit of any mandatory protections given to you by those laws (for instance, certain consumer rights might still apply to you even if Maltese law is chosen).

You agree that any dispute arising under these Terms or relating to the Service shall be subject to the exclusive jurisdiction of the courts of Malta, unless otherwise required by applicable law (for example, laws which allow consumers to bring claims in their country of residence). We do, however, reserve the right to seek injunctive relief in any jurisdiction as necessary to protect our interests or enforce our rights (for instance, for intellectual property enforcement).

15. Miscellaneous

Entire Agreement: These Terms (along with any additional terms or policies referenced herein, such as the Privacy Policy) constitute the entire agreement between you and Content Ventures Limited regarding the Service and supersede any prior agreements or understandings (whether oral or written) relating to the same subject matter.

No Waiver: Our failure to enforce any provision of these Terms shall not be deemed a waiver of that provision or of the right to enforce it in the future. Any waiver of any provision of these Terms will be effective only if in writing and signed by an authorized representative of Content Ventures Limited.

Severability: If any provision of these Terms is found by a court of competent jurisdiction to be invalid, illegal, or unenforceable, that provision shall be enforced to the maximum extent permissible and the remaining provisions of the Terms will remain in full force and effect. The invalid or unenforceable part shall be deemed modified to the least degree necessary to remedy the invalidity while retaining, as far as possible, the original intent of the provision.

Assignment: You may not assign or transfer any of your rights or obligations under these Terms without our prior written consent. We may assign our rights and obligations to an affiliate or in connection with a merger, acquisition, restructuring, or sale of all or substantially all of our assets, provided that your rights are not materially reduced by such assignment.

Third-Party Rights: These Terms do not create any rights for any third party to enforce, except that our affiliates and licensors are intended third-party beneficiaries to the provisions concerning intellectual property and disclaimers, to the extent applicable. Otherwise, no third party has any rights to enforce any term of this agreement.

Relationship: Nothing in these Terms shall be construed as creating any agency, partnership, joint venture, or other form of joint enterprise between you and us. You and Content Ventures Limited are independent contracting parties.

16. Contact Information

If you have any questions, concerns, or inquiries about these Terms or the Service, or if you need to provide any notice under these Terms, please contact us at:

Content Ventures Limited
35 De Soldanis Street, Victoria (Malta) VCT1040
Email: info@magictowns.it

We will endeavor to respond to all legitimate inquiries in a timely manner. Communications in writing (including email) will be deemed received when actually received by us. For contractual notifications (for example, a notice of copyright infringement claim, or a cancellation notice if required to be in writing), we recommend you send via a method that provides proof of sending and receipt.

Thank you for reading our Terms and Conditions. By using our Service, you agree to these Terms. We value your trust and strive to provide you with valuable data and a secure, fair service in return. Happy researching!